Collaboration + Innovation

Global lifestyle mobility.
Moving forward together.

Explore Our Capabilities

Collaboration is in Our Name. Innovation is in Our Work.

Covation is a global lifestyle mobility company connecting brands, innovation, and market reach. From bicycles and e-mobility to wheeled recreation, we bring product development, manufacturing, and distribution together to create opportunities for partners and more ways for people to move.
About Covation
1892
The year our bicycle-making heritage began
50+
Countries and regions reached through our distribution network
3
Countries supporting our manufacturing network: Mainland China, Cambodia, and Vietnam

Global Lifestyle Mobility, from Idea to Market.

Design Around People
Turn everyday needs into product concepts, experiences, and features.

Engineer the Details
Connect materials, usability, assembly, and production requirements.

Manufacture Across Markets
Bring products into production through a multi-country manufacturing network.

Reach the Customer
Connect with mass retail, bicycle dealers, e-commerce, and distributors.

Explore our Capabilities
Bicycles and wheeled play for children, families, and everyday riders.
Thoughtful design and capable components at an accessible step into premium cycling.

Established Brands. Everyday Possibilities.

Explore Our Brands

Newsroom

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Huffy Signs Global BMX Champions Miharu Ozawa and Josh Dove to Pro Team

X Games Gold Medalist and Battle of Hastings Winner Join Huffy to…

September 18, 2026
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Huffy Relaunches Best-Selling Rock It and Sea Star Kids’ Bikes

Available exclusively at Walmart, these updated models feature improved frame geometry, comfort…

August 24, 2026
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Covation/United Wheels Appoints Henning Schroeder as Senior Director of Product – E-Mobility

DAYTON, Ohio – August 13, 2026 – Covation/United Wheels Inc., the parent…

August 13, 2026
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Let’s Build What Moves People

Exploring a product opportunity, licensing relationship, retail program, or strategic investment? Start a conversation with Covation.

Contact Covation